Branding

I love bringing brands to life through thoughtful design and creative direction! From shaping visual identity to guiding the overall look and feel, I focus on creating brands that feel cohesive, intentional, and full of personality. My goal is always to design work that feels joyful, memorable, and genuinely connects with people.

I created a sustainable, environmental, and inclusive branding for the University of Tennessee Humanities Center. My project was chosen to be the official brand mark out of 17 other designers. 

UNIVERSITY OF TENNESSEE HUMANITIES CENTER

I created a sustainable, environmental, and inclusive branding for the University of Tennessee Humanities Center. My project was chosen to be the official brand mark out of 17 other designers. 

UNIVERSITY OF TENNESSEE HUMANITIES CENTER

I created a sustainable, environmental, and inclusive branding for the University of Tennessee Humanities Center. My project was chosen to be the official brand mark out of 17 other designers. 

UNIVERSITY OF TENNESSEE HUMANITIES CENTER

Led the branding and creative direction for Sprays by Hay, creating a playful, happy, and professional identity that reflects the brand’s energy and experience. From visual identity to social content and tone of voice, every detail was designed to feel welcoming, confident, and fun, while still polished and trustworthy. The result is a brand that feels approachable, elevated, and instantly recognizable.

SPRAYS BY HAY

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